Legal
Cookie policy
Last updated October 25, 2026
Change your choices any time
Turn analytics or marketing cookies on or off, including opting out of sharing for advertising.
Who we are
This website, alprosper.ai, is run by Alprosper Marketing, LLC ("Alprosper", "we", "us"). This policy explains the cookies and similar technologies we use on it, and the choices you have. It adds to our Privacy Policy and Terms of Service, which also apply to this site.
What cookies are
Cookies are small files a website stores in your browser. "Similar technologies" here means browser local storage and pixels: small pieces of code that tell a service like Meta that a page was viewed or an action was taken.
The kinds we use
Essential. Needed for the site to work, such as remembering your cookie choices. These are always on.
Analytics. Help us understand how people use the site: which sections they read, which buttons they press, and where they stop in the booking steps. We use Microsoft Clarity and PostHog for this. Clarity records how you scroll, move and click so we can replay visits and see heatmaps; it hides what you type into form fields. Microsoft processes this under its Privacy Statement. We don't use analytics data to show you ads.
Marketing. Help us measure and improve our ads on Facebook and Instagram. We use the Meta Pixel (ID 379742322491163) for this, as described below.
The Meta Pixel and Conversions API
When marketing cookies are allowed, the Meta Pixel loads from Meta Platforms, Inc. ("Meta"). It tells Meta that you visited this page and, if you book a demo, that a demo was booked. Meta may combine this with information it already has, for example if you're logged in to Facebook or Instagram, to measure how well our ads work, show our ads to people likely to be interested, and build audiences for our ads.
When you book a demo with marketing allowed, our server also sends that booking to Meta through its Conversions API, so ad blockers or browser settings don't stop it from being counted. It sends your email address and name only in hashed (scrambled) form, along with your IP address, browser type, the Meta cookie identifiers above, and the page address. We never send your phone number to Meta. Meta uses the same booking ID from the pixel and our server to count it only once. If you've turned marketing off, or your browser sends a Global Privacy Control signal, we don't send it.
Meta processes this information under its own Privacy Policy. You can also manage how Meta uses information from other websites in your Meta ad preferences.
The cookies themselves
| Name | Set by | Type | What it does | How long |
|---|---|---|---|---|
| cookie-consent | Alprosper (local storage) | Essential | Remembers your cookie choices. | Until you change or clear them |
| _fbp | Meta, set on alprosper.ai | Marketing | Identifies your browser to Meta so we can measure and improve our ads. | 90 days |
| _fbc | Meta, set on alprosper.ai | Marketing | Remembers the Meta ad you clicked to get here, if any. | 90 days |
| fr, datr and others | Meta, on facebook.com | Marketing | Set by Meta under its own policies when the pixel loads, especially if you're logged in to Facebook or Instagram. | Up to 2 years (set by Meta) |
| _clck, _clsk | Microsoft Clarity, set on alprosper.ai | Analytics | Groups your page views into a visit, for Clarity's session replays and heatmaps. | _clck 1 year, _clsk 1 day |
| CLID, MUID | Microsoft, on clarity.ms and bing.com | Analytics | Set by Microsoft when Clarity loads, to recognize the same browser across sites that use Clarity. | Up to 1 year (set by Microsoft) |
| ph_*_posthog | PostHog, set on alprosper.ai | Analytics | Counts visits and which buttons and booking steps people use, so we can improve the page. | 1 year |
Booking a demo through the pop-up sends your answers and contact details to our scheduling system so we can set up the call and contact you about it. That doesn't use cookies, and our Privacy Policy covers it.
Your choices
- On this site: use (also in the footer of every page) to turn analytics or marketing on or off. Turning marketing off stops the Meta Pixel and the Conversions API for your bookings from then on.
- Global Privacy Control: if your browser sends a GPC signal, we treat it as an opt-out of marketing and of sharing for advertising.
- Your browser: you can block or delete cookies in your browser settings. The site still works, and you can still book a demo.
- Ad industry opt-outs: the Digital Advertising Alliance and Network Advertising Initiative offer opt-outs from interest-based ads by participating companies.
Where you live
United States. We don't sell personal information for money. Sharing information with Meta through the pixel and Conversions API to show and measure ads may count as "sharing" or "targeted advertising" under some state privacy laws, such as California's. You can opt out of it with Your privacy choices or a Global Privacy Control signal, and we'll honor it without asking you to log in or explain why.
European Economic Area, United Kingdom and Switzerland. If your device is set to a time zone in these regions, analytics and marketing stay off unless you choose to allow them. You can withdraw that consent at any time the same way.
Changes to this policy
If we change which cookies or services we use, we'll update this page and the date at the top. If the change is significant, we'll ask for your choices again.
Contact us
Questions about this policy or your information: [email protected].